Idea Napkin : Recycled Fashion
We are pursuing a fashion-forward eco-friendly sustainable industry for those who want a better tomorrow. There is some weakness to our business idea because there are many stores out there already with the same idea, although we are trying something new, by making new fashion from the actual materials. We are blending two ideas into one.
Hi Nicole,
ReplyDeleteI think the visual description of your idea really displays how you could make a change in the fashion industry. Many people do not realize (including myself) how much more sustainable we could be with firms like yours. I had never realized that my clothing could just be wasted like any other trash. While the market is somewhat saturated, it is filled with firms who don’t offer real value for clothing donations, which you could.
Hi Nicole,
ReplyDeleteI like how you used the napkin to focus on short and catchy phrases to brand your idea with. "Fashion-forward" and "redone, rework, recycle" are all great phrases that capture the meaning of your idea and are effective marketing tools that can easily be remembered by consumers. I think your idea is a good one that reaches a wide audience of consumers and is easy for anyone to endorse with its eco-friendly message.